Would you know what to do if a light fixture fell over and set a display on fire? How about if the headline celebrity you had booked weeks ago didn’t show up on the day of the show? John Lindgren has been there, and he has the stories to prove it. John has been working … Continued
2020 has been a long year for all of us, but the end is finally in sight. With the new year comes new possibility and a chance to reset, focus on what we’ve learned, and plan ahead for 2021. But, about that plan – how do you plan when circumstances are still uncertain? Here are … Continued
As much as we all miss getting together in person, there’s no way around it – virtual tradeshows have arrived and they’re here to stay, at least in some capacity. Promotional product industry tradeshows in 2021 are either being held entirely in a virtual environment, or with a mixture of physical and virtual elements. Whether … Continued
It’s that time of year when baked goods and “comfort” foods become the star of the show. It’s the time when many of us head into the kitchen to whip up some of our favorite meals to celebrate the season. One of the best ways to limit the amount of stress (and mess!) in the … Continued
When things get weird, the pros get creative. And things don’t get much weirder than they have this year. At SanMar, getting creative means exploring new ways to communicate with colleagues, and to helping our customers solve their own set of challenges. Our salespeople have a few tips to share when it comes to engaging … Continued
October is Breast Cancer Awareness Month and a lot of people take pride in showing their support for such an important cause. The color long-associated with this month is pink, and it’s common for individuals to want to show their support for the cause with pink tees, caps, accessories and more. Now, more than ever, … Continued
World-class opera singers, best-selling authors and viral Twitter accounts all have one thing in common—a strong voice. It can take years to develop the creative muscles required to convey a proper tone or specific attitude via social media, but with a few tips and subtle tricks, you can find your voice and be well on … Continued
Welcome back to “Is That Still a Thing,” where we look at social networks and examine whether or not it’s worth investing our time and energy into growing an industry presence there. Today, we’re looking at Twitter. WHAT IS IT? Twitter is one of the most well-known micro-blogging platforms out there, and it created some … Continued
In her nine years working at SanMar, Trend Editor Vicki Ostrom has held two jobs. For the first four years, she was a Senior Designer working on apparel and then five years ago she transitioned into her current role as full-time Trend Editor. She knows what it means when things are forecast to be the … Continued
Welcome back to “Is That Still a Thing,” where we look at social networks and examine whether or not it’s worth investing our time and energy into growing an industry presence there. Today, we’re looking at LinkedIn. WHAT IS IT? When LinkedIn launched in 2003, it was a place to host your resume and connect … Continued