Media Files

Soft Shells

Find out what makes soft shell jackets a unique and popular category of outerwear.

T-Shirt Necklines

A t-shirt is never just a t-shirt. Learn more about the different variations in t-shirt necklines, including crew neck, scoop neck and v-neck.


Learn how tailoring literally shapes the clothes we wear, from the robes of the Middle Ages to the bespoke garments of today.

Soil Resistance and Stain Release

Learn about the soil resistance and stain release features that can help keep your shirts clean and sharp-looking, even in the messiest of conditions.


You can see how many singles go into a t-shirt’s fabric, but what does that number mean, and what should you recommend to a customer? Our quick guide to singles will help you make the best decision.

Selling to Gen X, Millennials, and Gen Z

Join product gurus Holly Rox and Brandon Kerr as they discuss how to sell to different generations, from Gen X to Millennials to the up-and-coming Gen Z. You’ll learn about what motivates each generation, what makes them unique and which trends appeal to them most.

Tags (or the lack thereof)

To tag, or not to tag? Learn why you might want to keep a tag on a piece of apparel, or why it might be better to remove it.

Sweatshirt Fleece

The sweatshirt – a mainstay of any modern American wardrobe. Discover some of the sweatshirt’s history and learn how and where it’s worn today.


Call it a sweater, a pullover or a cardigan – learn all about these popular mid-layer apparel options.

Two-Way Zippers

Why does a zipper sometimes go two ways? Learn how a two-way zipper can be functional or a fashion statement.