Media Files

The New Normal: Choosing a Video Platform

Video conferencing is the next best thing to physically being there, but which video conferencing tool should you use? We’ve broken down some of the finer points of the top tools on the market to make it easier for you to decide which video conferencing platform is best for you and your business.

How to Talk to Customers Right Now

The kinds of meetings you had a couple months ago aren’t the same these days. Take time out to listen and be prepared for the conversation to go in unexpected directions.

Decorating Face Covers

With so many people covering their faces, eventually someone is going to want to enhance the look. Face covers are an important way to help slow the spread of disease, and an opportunity to get more visibility for a customer logo or message.

Cybersecurity in Uncertain Times

Cybercrimes and virtual shenanigans are on the rise, with scams taking advantage of the Coronavirus pandemic. Here are a few ways to stay vigilant while doing business smoothly.

So You Want to Make a Webcast

You’re good. In fact, you’re so good at what you do that you’re ready to share some of the secrets of your success with the rest of the world. One way to do that is through a webcast.

Industries Still Looking to Buy

So, what should we do when our regular customer base has locked up their budgets or closed up shop? Unusual times, call for unusual measures. Not only do we need to get creative with how we communicate with our current customers, but we need to look outside our normal sandbox to industries or markets we … Continued

Why Storytelling is Essential

Stories are a lot like The Force—they bind us together. A good story well told is a powerful tool. Powerful enough to change our attitudes, our behaviors—even our beliefs. When you tell a story, you’re creating a strong emotional connection with your audience, and if there’s one thing we all need right now, it’s connection.

5 Ways to Tell a Better Story

A good story is simple, straightforward and evokes emotions. Think of a group of school children, sitting together and all leaning in towards the same book. A story does not need to be complex to be powerful. For many of us, our favorite stories are those from our childhood. It’s best to go back to … Continued