SMART Goals and Style Give New Year’s Resolutions a Boost

January 4, 2017

What is it about the start of a brand new year that signals the urge to change things up? Let’s face it, December 31, 2016 wasn’t all that different from January 1, 2017.

It’s so easy to make resolutions sitting while lounging in jammies and binge-watching the latest hot show. Your customers — even those who might exercise semi-regularly — likely need help keeping the momentum going past say, February. We’re here to help.

Get SMART about Goal-setting

Research reveals that only 8% of us keep New Year’s resolutions. Real life creeps in once the afterglow of the holiday break wears off and pretty soon we’re nestled back into those same old habits.

One popular strategy to keep working toward success ncludes embracing SMART goals. Instead of saying: I’ll get in better shape, a goal that is Specific, Measurable, Achievable, Relevant and Time-bound (SMART) has a better chance. For example: I’ll work out at the gym for 1 hour at a time, 3 days a week and lose 5 pounds by July.

So what does it take to rub shoulders with the 8 percenters? Many people need just the right mix of motivation, planning and staying power. We say, when you look good, you feel good and you perform even better. Show your customers how to dress for fitness success, Sport-Tek style.

Resolve to Showcase Sport-Tek

Sport-Tek offers a broad selection of affordable styles for every sport under the sun. Check out three reasons to recommend Sport-Tek:

Get Style and Substance

Sport-Tek scores points for classic style, broad choices in colors and moisture-wicking technologies. Designed to meet the needs of athletes at every level, this brand works hard and plays harder.

Go the Distance

Sport-Tek’s tees, caps, active wear, outerwear and fleece are designed to feature art and logos that have staying power. Patented PosiCharge fabrics deliver improved color fastness, bleed resistance and printability on darker colors. It’s an ideal option for teams, clubs, gyms, resorts, spas and other groups.

Banish Sweat

Sweat is an indicator of hard work, but can feel sticky and uncomfortable. Sport-Tek’s moisture-wicking technology, including Dri-Mesh, Sport-Wick and Dry Zone, keep athletes on the field, court or treadmill longer — one step closer to keeping those goals.