Fabric Blog:

Super Trends in Decoration

October 23, 2018

Look, up on the shelf! It’s a bird! It’s a brand! It’s the latest trends in apparel decoration! As a decorator, you know that the customer is the hero of a story you’re telling together. The techniques you use are the tools in your toolbelt that will conquer the forces of bland apparel. Allow us … Continued

Decorating Tips: Bags and Caps

October 9, 2018

As a decorator working with imprinted apparel, you can get by on the basics, but keeping up with the latest decoration trends and techniques can be critical to staying competitive, and will give you more tools to delight your customers. Seeing how other decorators overcome the same challenges you face can is another way you … Continued

Why Outerwear Packs a Punch

September 18, 2018

From jackets to vests to fleece, outerwear is the perfect combination of value and versatility. Almost half of all Americans own a promotional jacket or fleece, and because of it’s high perceived value, they hold onto these promotional pieces for years Outerwear is also versatile. Since jackets can be worn in all sorts of conditions, … Continued

Trending Decorations from the PPAI Expo

January 24, 2017

Earlier this month at the PPAI Expo in Las Vegas, SanMar U broadcast its webcasts live from the show floor. We shared new products and trending patterns, but more than that, we heard from decoration experts about what is trending in decoration. Here’s what we learned! Brick This thick and chunky decoration material gives your … Continued

Hot Off the Press: Stahls’ Expert Advice for Decorating Camo

October 19, 2016

There’s no hiding it — camo has enjoyed a surge in popularity, as we discussed in a recent blog post. Camo’s rebellious, versatile patterns stamp the identity of outdoor enthusiasts and also toss a nod to cutting-edge fashion. In our industry, decorating on camo is a hot trend, but it does present a few challenges … Continued

There’s No Hiding It: Camo is Cool

October 4, 2016

Camouflage, in its endless patterns, colors and canvases, doesn’t belong solely to hardcore hunters anymore. True, camo is part tactical gear and part “uniform” for outdoor enthusiasts, but today camo is everywhere. From camo couture to hot hipster accessory, camo has somehow managed to break out of its traditional twig and leaf pattern and integrate … Continued

Battle of the Bands: The Resurgence of Concert Merchandise

September 13, 2016

Concert merchandise seemed to peak in the 1980s. Think back to the iconic t-shirts from the period—AC/DC, the Rolling Stones and Guns N’ Roses come to mind. Concert merchandise from the 90s and 2000s don’t leave the same impression. However, a new wave of merchandise from Beyoncé, Justin Bieber, Selena Gomez, Kanye West and One … Continued

Gear up for The Great Outdoors

August 16, 2016

The outdoor enthusiast is no longer defined in marketing circles by the iconic, rugged mountain climber fist pumping at the summit. For decades, open-air outfitters sought after these brand loyal, hardcore trailblazers. And while it’s true that the lucrative outdoor market is exploding — the demographics are changing. No longer does the image of the … Continued

Flock & Foil with Stahls’ TV

July 12, 2016

Project Press It is a weekly video series created by Stahls’ TV to provide weekly inspiration for the apparel decorator looking to step-out of the box and get ahead of the competition. This fun and exciting series includes how to decorate garments with a heat press and heat transfer vinyl for unique designs that give decorators new ideas, including this innovative, 3D, … Continued

Solving the Biggest Decorator Challenges

April 6, 2016

The SanMar Decorator Relations team works with its vast network of decorators around the country to test new techniques, equipment and tools. The goal is to understand the ideal decorating methods for every product SanMar offers and to recommend how to solve some of the biggest decorator challenges. Customers regularly contact SanMar for guidance and … Continued