It’s no secret that the t-shirt is still one of the most popular promotional items around. The Advertising Specialty Institute (ASI) has found that more than half of consumers across all age groups report owning a branded t-shirt. That’s a lot of t-shirts! One of the best things you can do to benefit from the … Continued

Join the global movement where strength and wellness matter more than ever. We are redefining what it means to be active at any age. More than that, we are sharing our own fitness images, journeys and encouragement via social networks. This puts what we wear, how it’s decorated and what those graphics say in the … Continued

Did you know the average attention span for a single email is 11 seconds? As more and more emails flood our inboxes it can be a challenge to stand out in the crowd. We are here to provide you with 5 essential tips on how to create emails that not only get opened, but also … Continued

At this point, saying we live in a world made small by digital communication is like saying the world is round, water is wet and the sky is blue (unless you live in the Pacific Northwest, where everyone knows the sky is gray and full of rain clouds). It’s just a given that at any … Continued

The Nike Swoosh. The OGIO O. The New Era flag. If you’re helping clients with gifting occasions, employee recognition ideas, special events or even good old uniforming, sometimes nothing but a retail brand-name style—and its immediately recognizable logo—fits the bill. Retail looks pack a punch with end-users thanks to their perceived higher value. Pairing a retail-brand … Continued

There was a time when “wearing a suit to work” meant everyone wore the same corporate-inspired outfit, with a traditional coat and slacks. But big changes are sweeping across offices around the world and suits are part of that change. Generations are mixing in office environments and technology is advancing, so it’s only natural we … Continued

How do you define a business casual uniform? Tie? No tie? T-shirt? Whether you’re a Wall Street mogul or a Silicon Valley start up, the definition of uniform has shifted to include more versatility and personality. There’s no denying that our lives are busy. We rush from morning yoga sessions to the office and then … Continued

I never thought that dressing a mannequin would be difficult until I had to do it myself. I figured that you put the shirt on the mannequin, maybe used a binder clip or a pin in the back to give the shirt some shape and call it good. But when I tried that, the shirt … Continued

Whether you’re hitting the slopes, heading to the beach or soaking up culture and history, all Spring Break travel plans have at least one thing in common: finding the right bag for all your gear. Fear not – we’re here to highlight the best bags for checking in, carrying on and tossing in the trunk … Continued

Whether on Instagram, Facebook or Snapchat, people today are proud of their “squads.” Consumers have shifted their priority from purchasing things to creating experiences and developing connections with their “squads.” This experience-based marketplace is growing. One of the biggest driving factors behind that growth is Instagram. Individuals love to share photos of their squad wearing … Continued