Americans love to run. Though it may have taken a few centuries for running to become a commonplace pastime it’s now as popular as can be. Millions of Americans incorporate running into their regular routine. In 2002 alone, nearly 10.5 million Americans ran 100 days or more. This increase of interest has brought the fascinating evolution … Continued

The ABCs of Selling to Schools
Students around the country are enjoying the dog days of summer, which for many in our industry, means now is the perfect time to start thinking about back-to-school selling. We’re here to help with our handy School Selling Report, sharing the ABCs of working with schools, teams and their biggest fans. Go to the head … Continued
Thousands of Words in a Single Picture
We work in a very visual industry. You can only describe a green t-shirt so many ways, but a picture really can do the work of a thousand words. A strong image isn’t just important for your customer presentations and websites. It’s also vital to your social media strategy. Over the last few years, all … Continued
Why Music Festivals & T-Shirts Go Hand in Hand
Backyard tunes, lighting up the grill and gathering around a fire pit are synonymous with summer evenings and there’s no better evidence of this this than the rising popularity of music festivals. Like a backyard jam session turned up to eleven, music festivals are a breathtaking display of entertainment, marketing and community. Over the years, … Continued
Be Seen. Stay Safe.
The National Safety Counsel has named June as National Safety Month. So we thought we’d take this opportunity to touch on some basics of safety clothing—specifically high-visibility workwear. This product category involves a complex set of regulations that require the clothing meet specific safety standards for workers. The most well known is ANSI. The American National … Continued
Wrangling Your Social Media: Livestreaming for Beginners
Social media is current. It’s interactive. It’s live. And it doesn’t get more live than livestreaming. Welcome back to Wrangling Your Social Strategy. This week we will look at live video streaming and how to make it work for your business. What is a livestream? It’s live video, delivered over the internet, directly from your … Continued
Be Your Customer’s Go-To for Golf Events
So you have a customer who wants to throw a charity golf tournament and is looking to you for outfitting options and, perhaps, a little guidance. No problem! Armed with the new 2017 Go-To Golf Guide, you can help set her up for success. This brochure makes it easy to shop for golf apparel, bags … Continued
The Power of Pop-Up Shops
According to Fortune, 51% of consumers make their shopping purchases online. For most of us, this statistic isn’t particularly surprising. It’s difficult to find people who don’t buy things online and we might even know those who only shop online. Some of us love the convenience of front-door delivery, while others appreciate being able to … Continued
Avoiding Scams in an Online Era
An unfortunate cost of online business is the risk of being scammed. From stolen credit card numbers to misleading email addresses to questionable shipping locations, opportunists can wreak havoc all through the ordering and delivery process. Below are some tips for avoiding scams: Pay attention to emails Misspellings and typos in emails are a red … Continued
Upping your T-Shirt Selling Game
T-shirts remain the most popular promotional item in America, with 58% of U.S. consumers owning at least one. They’re a favorite for those seeking the perfect keepsake from their travels, experiences and adventures. A decorated t-shirt helps tell a story about who a person is and what they enjoy doing. It’s a great option for … Continued